Just weeks after upping sticks and moving to a brand new store in Shoreditch, London, Goodhood follows up with In Between Days, the first installment of it's A/W lookbook.
The word curated is one I'd rather avoid when writing about menswear, but it's certainly apt here, with easy items from the likes of Dickies, Converse and Vans worn alongside a fine selection of global menswear from Junya Wantabe, Soulland and Neighbourhood to name a few. Goodhood possesses an aesthetic of creativity and ease, making Palace's Rory Milanes a perfect subject in front of the lens.
The lookbook includes a number of accessories from the Goods by Goodhood range - a set of essentials ranging from a bucket hat and coach jacket to pencils and pin badges. Designed and developed by Goodhood's in house team, a number of the items include the infamous Weirdos Stylers Punks Outsiders motif. All products are made in England with the emphasis placed, as you'd expect, on quality and detail. Goods by Goodhood a/w launched today, so head over to the Goodhood site to grab it while it lasts.
Click here to see the full mens and womenswear collection and lookbook(s). Try not to spend all your pocket money and keep in touch with Overdiluted by scrolling to the top right of the article and following us via email.